Scion May Target Entry-Level Luxury Buyers
Scion is not the upbeat brand it once was. Originally developed in 2003 to lure young buyers into Toyota’s showrooms, the once-promising marque barely registers a blip on today’s automotive landscape, having lost…
Updated 2014 Scion tC Details and Pictures
As Scion’s top-selling model, the tC has been looking a bit dull, in large part because it now shares a stable with the sizzling hot Scion FR-S. Fortunately, the often dismissed coupe gets…
TRD Considering Supercharged Scion FR-S
Like its Toyota and Subaru siblings, the Scion FR-S is blessed with a great and nimble chassis, but boy can it use some more power. Fortunately, Toyota Racing Development is looking at ways…
Subaru BRZ, Scion FR-S Facing Rough Idle and Stalling Issues
The Subaru BRZ and Scion FR-S (Toyota GT86) twins are a blast to drive, but only when they are running properly. According to reports, many owners have complained about rough idle and stalling…
Scion Now Targeting Heavy Metal Crowd
Since its inception in the early part of the new century, Scion has always been about the youth market — young adults, to be more precise. The automaker’s brand managers worked diligently to…
VIDEO: 2013 Scion FR-S First Commercial
‘Sports is Back’…that’s the name of the first commercial (seen above) for the Scion FR-S. Given the sport car’s genuine sporty demeanor, that’s one title we won’t argue. It’s fitting, in fact, as…
Scion FR-S Convertible for 2014 Model Year?
Car and Driver is reporting that the all-new Scion FR-S sports coupe will be joined by a convertible version sometime in late 2013 or early 2014. The topless FR-S will have a soft…
Scion to Kill xD, xB in Favor of ‘all-new models’
The Scion brand has been dormant for most of its existence. Once the hip brand for the gen-Y buyers, it have become the “who?” brand of the North American automotive scene. This has…
VIDEO: New 2013 Scion FR-S Development
These two videos (part 1 above; part 2 below) explain how the Scion FR-S sports coupe was developed and engineered. Scion‘s (Toyota‘s) designers went through a lot of trouble to ensure that they…
New 2013 Scion FR-S, New Pictures
To highlight the North American launch of the new 2013 Scion FR-S, Toyota‘s ‘hip’ brand has released a boatload of new pictures of its affordable sports car. As a reminder, the FR-S is…
